Behind the scene - Shooting our video

In the past year we have spent countless hours on the field, speaking with all our players and seen the energy in the community in Santiago, London, San Francisco and many other places... It’s been a while since we wanted to shoot a new video to share our vision and inspire our existing and new users about the future of soccer as we see it.

“Jogabo’s mission is to inspire and empower the world to play soccer”

A few months ago we met the team of Makebloom production here in San Francisco. We loved their work and their energy. More importantly, they really got what we were doing and they understood where our passion came from. We were convinced they were the perfect team to shoot this new Jogabo video !

We started shooting last week during a chilly San Francisco evening .The first shot was at a friend’s house with an amazing view overlooking Chinatown, the Financial district and the Bay bridge. The following days were spent shooting all over San Francisco from the airport, Twin Peaks, deep in the Mission and of course on SF’s many soccer fields...

A no-budget shoot like this one has its quirky challenges: trying to avoid attracting the attention of the security when shooting at the airport, convincing a taxi to drive around the airport for half an hour, directing amateur (but highly motivated) actors... It’s a lot of work but also really exciting to make something out of almost nothing and make it work.

We’ve been amazed by the response of the Jogabo community here in San Francisco when we told them about the shooting. For the main pickup game scene, we chose to bring our cameras to a quite popular Thursday game in Franklin Square, in the Mission. The people playing there are passionate, from all over the Bay Area and are some of the best ambassadors of Jogabo in the city.

Since all the players usually go for a beer nearby afterwards, we decided to go with them, following the players with all the camera gear. It was the perfect spot to illustrate one of the main things we aim to do with Jogabo: bring people together through the beautiful game. It was time for sharing some beers, some laughter and celebrate the end of the shooting.

From the main actors to the rest of the people playing in the video, all were actual Jogabo users. They were excited to be part of it and proud to represent the movement we are starting. That has always motivated us to keep pursuing our vision and excites us about the idea of visiting the Jogabo community all over the world.  We say: Challenge accepted!

We have now started the post-production of the video, together with the Makebloom team. We will show you some great footage by the beginning of February so keep an eye out here!